How popular hookup apps are protecting their in-house and user-generated content with stream licensing. In this short article, you’ll learn exactly why hookup apps are booming in the pandemic age, and why protecting user content is more important than ever. Popular hookup app justhookup.com allows user’s to easily find local fuck buddies with singles nearby, however, keeping sensitive data protected is a much more technical challenge. How do they do it? They use streaming licensing solutions from StreamLabs to license out their user generated content via the blockchain.
In today’s digital age, privacy seems like an impossible feat for most people. Between social media sites that store your personal information without permission, and hackers who steal private photos or other sensitive files – many of us have become accustomed to giving away our identity in exchange for convenience. While most people accept these tradeoffs, there has been a major shift in recent years toward adopting new tools and technologies that help keep users’ identities safe. One such technology that is growing in popularity is cryptocurrency – the money of the future. Cryptocurrency uses secure encryption techniques and distributed ledgers to transfer value between parties, all while remaining anonymous. The most well known example of this technology is Bitcoin, whose underlying concept was created by Satoshi Nakamoto in 2008.
Blockchain: A Distributed Ledger
While the general public’s understanding of cryptocurrencies is still relatively new, the technology behind them – blockchain – is not. Blockchain is essentially a type of database which keeps a record of transactions across multiple computers in a network. This means that when someone makes a transaction on their bank account online, that transaction is recorded on a distributed ledger called a block. All blocks are then added together to create a chain of transactions, which can be viewed by anyone in the network. When something happens in the world, whether it’s a financial transaction or an event, we want to know if that thing happened before or after another event. For instance, let’s say a company paid $1 million to buy the naming rights for a stadium. If the event occurred 10 minutes ago, the same amount would likely have been deposited into the company’s account. However, what if the event occurred 5 hours ago? The company could have paid $3 million yesterday, but they didn’t deposit any more money until today. We’d need to see where that money came from to determine if it’s legitimate. With traditional databases like SQL, the only way to find this out is to contact the company directly. However, using blockchain, we can simply go back to the beginning of the chain and look at the first transaction. As you can see, blockchain is revolutionary because it enables anyone in the world to view the full history of a transaction.
This concept applies to anything that requires proof of ownership. If I take something out of my home and walk down the street with it, I can show anyone that I own that object. However, there is no real way to prove that I’ve owned the item for as long as I claim to. With blockchain, we can display a complete history of the item, and every person in the network can verify its authenticity.
Streaming Licensing for Hookup Apps
Now that you understand how blockchain works, the next step is to discuss how it’s being used in the real world. One area where blockchain is having a significant impact is in streaming licensing. Streaming licenses allow companies to offer their customers access to user generated content (UGC) without revealing the identity of the original creator. You may be wondering why a business would benefit from doing this, but there are actually several reasons. The most obvious one is that by protecting the creators’ identities, streaming services can prevent copyright infringement, which is a huge problem for businesses everywhere. Another reason is that by hiding the original creator, streaming services can protect themselves from liability. For instance, imagine that you’re listening to music on Spotify. If you were to find the artist and pay them directly for the song, you would have already given up your right to sue the streaming service should that piece of content be flagged as infringing. However, if the owner of the track is unknown, then you cannot hold the company liable for any content issues. Additionally, by allowing users to share their own content, streaming platforms encourage people to create and share more frequently. This helps companies grow their user base and boost their bottom line.
StreamLabs: A Platform for Streaming Companies & Creators
The company that is leading the charge in providing the technology to protect the identities of users and creators is StreamLabs. Founded in 2015, StreamLabs provides streaming licensing solutions for thousands of companies around the world. Their team consists of software engineers, developers, designers, and marketers who work together to build custom integrations for each client. They also provide high quality support to ensure that their clients are happy with the products they purchase. Their goal is to help their clients thrive, so they make it easy for them to get started with custom websites and landing pages. In fact, there are over 80 third party developers who have built websites and landing pages to promote the use of StreamLabs. These integrators include companies such as LiveEdu, Pinnacle Studios, and Joost.
StreamLabs’ mission is to help creators and companies thrive on the internet. They accomplish this by offering a suite of tools that protect the identity of both users and creators. Their flagship product is the StreamLabs Network, which is a blockchain based platform that tracks all transactions within the network. They also offer a native SDK for streaming providers, as well as a white label app marketplace for developers. Finally, they have a flexible licensing solution called StreamLicensing, which allows companies to license any UGC from their users through the blockchain. It’s clear that the benefits of using StreamLabs extend far beyond just protecting user identities.
To learn more about the features of StreamLabs and how they can help you protect your identity, check out their website here.
About the Author: Laura is a freelance writer and editor who lives in Northern California. She has written for publications including Forbes, Entrepreneur, Life Hackers, and others. She enjoys writing about technology, marketing trends, and travel destinations.